Sunday, July 3, 2011

RT - Russian TV channel

Political Propaganda or Objective News Reporting? You decide...MJ
"A Russian TV channel in the web with its own page on YouTube and continuous online broadcast and blogs on services such as Facebook, MySpace and Blogger.

At RT we are set to step beyond the boundaries of bare facts and bring you the human side to every story. Broadcasting in English 24/7 in over 100 countries spread over five continents, RT is here to show you how any story can be another story altogether. Our correspondents in New York and Washington, London and Paris, Delhi and Tel Aviv focus on international headlines whilst giving an innovative angle set to challenge viewers worldwide. RT was the first television station in the world to set up a bureau in Tskhinval, the capital of South Ossetia after the August 2008 conflict.
The Channel
Launched in 2005, RT has speedily reached the heights of broadcasting popularity. In 2008 the monthly audience among those who have access or are aware of RT’s broadcasts on Time Warner Cable in NYC exceeds the one of BBC America by 11%. The daily audience of RT exceeds that of Deutsche Welle tenfold, within the same network.*
- In 2008, RT’s average monthly reach in Russia indicated a growth rate of 82% within just six months. Over the same period, the channel’s average daily reach grew by 46%.**
- In 2007, RT’s monthly audience share exceeded that of CNN and Bloomberg TV among NTV-PLUS satellite subscribers in Moscow.***
 Apart from regular news updates, RT offers a unique insight into many aspects of Russian history, culture and opinions. Our special projects are specifically tailored to accustom the international audience with the Russian perspective.

RT anytime, anywhere
We are available around the world on cable, satellite and online. In Europe, South Africa and North America, RT has an audience of around 200 million paying viewers among the pay-TV subscribers. RT was the first Russian news channel to harness intercontinental potential and have its live broadcast show on America’s “most important screens” – NASDAQ and Reuters. Likewise, in August 2007, RT was the first channel in television history to report live from the North Pole.

Embracing technological advances, RT was the first Russian TV channel to hit the web with its own page on YouTube alongside its continuous online broadcast and blogs on services such as Facebook, MySpace and Blogger. During the South Ossetian conflict alone, our YouTube viewership of South Ossetian reports alone rose to 1,330,803. The total RT viewership peaked at around 10-15 million. The number of our online viewers on the Livestation platform during this period surpassed that of such international broadcasting companies as BBC World News, Euronews and France 24, being second only to that of Al Jazeera English.

Washington DMA prefers watching RT in prime time
Washington DMA**** TV audience prefers watching news on RT in prime time (8 pm – 11 pm) rather than news on Al Jazeera English, Deutsche Welle, France 24, Euronews and CCTV-9. This is according to Nielsen Media Research.  The analysis carried out by Nielsen Media Research in 2009 also revealed that RT’s daily audience is over 6 times bigger than that of Al Jazeera English while RT, while RT’s monthly audience is 5 times bigger than that of Deutsche Welle. That’s despite the fact that RT’s budget is not as big as those companies.

Nielsen Media Research carried out the research in July 2009, which focused on TV-audience of Washington DMA. About the research: 4574 respondents participated in the poll, which was conducted by phone from May to July, 2009. The respondents were subscribers of leading TV operators such as Comcast, RCN, Cox, DirecTV, Dish Networks, who know RT and have access to it among other subscription channels. Men and women (age 18 and above) were polled. The channels polled: RT, France 24, Euronews, Deutsche Welle, AlJazeera English, CCTV-9, BBC America, CNN. Information about social membership: 13.4% work in management, 10.7% own companies and businesses. Over 10% of respondents said that their annual income amounted to $200,000 or more.

RT is available to almost five million viewers in the Washington Area on the following platforms: MHZ Networks 5: Comcast Cable, Cox Cable, RCN Cable, Dish Networks and Verizon FIOS TV.

RT awards
Our dedicated team of news professionals unites young talent and household names in the world of broadcast journalism. RT’s dedication towards high-quality output and an insightful approach to every subject matter has been acknowledged by a number of international awards, including: